A close-up of a person wearing a black sports bra holding a squeeze packet of SEV Energy Gel. The packet is yellow-orange at the bottom with a pink-to-white gradient top half, and the brand name 'SEV' is clearly visible.

WELCOME TO SÈV

Direct from the forests of Canada

You’re holding our first drop.

You’re holding the first SÈV drop — maple-based endurance fuel made in Canada and refined for long days in motion.

Built for performance, but made with equal attention to flavour, ingredients and the experience of fueling itself.

Welcome to SÈV.

SALTED MAPLE

Pure maple richness with a clean mineral finish.
25 g carbohydrates · 140 mg sodium

SALTED LEMON

Maple richness, mineral bite and a bright citrus lift.
25 g carbohydrates · 140 mg sodium

MAPLE ESPRESSO

Maple with Himalayan salt and a deeper espresso finish.
25 g carbohydrates · 140 mg sodium · 50 mg caffeine

EXPLORE THE FUEL

WHY MAPLE?

Maple syrup provides a naturally carbohydrate-rich base, with sucrose delivering glucose and fructose in an approximately 1:1 ratio.

For SÈV, that means effective endurance fuel built from a familiar ingredient — with a short ingredient list, smooth texture and flavour that feels like food rather than formulation.

DISCOVER THE FUEL →

FUEL WITH INTENTION

Start early. Fuel consistently. Practice how you race.

As a simple starting point, 1-2 SÈV gels per hour provides 25-50 g of carbohydrate. Longer and harder efforts benefit from higher intakes, provided you have trained your gut to tolerate them. Learn how with our fueling guide.

FUELING 101 →
A smiling couple taking a selfie in front of a majestic snow-capped mountain range under a clear blue sky. The man wears a maroon cap, orange-tinted sunglasses, and a blue athletic shirt with a hydration pack, while the woman wears a light gray shirt and a black hydration pack.

WHY SÈV?

Performance nutrition has come a long way. More carbohydrates, better absorption, more precise fueling — all genuine progress.

But somewhere along the way, much of the experience became industrial. Functional, but not always enjoyable.

We created SÈV around a simple idea: endurance fuel should perform at the highest level without asking you to compromise on flavour, ingredients or experience.

Fuel that performs. Made with care for the moments within the effort.

From Talia and Alister

STAY INVOLVED

Tried SÈV? We’d like to hear what you think.

Share your SÈV moments on social media, introduce a friend, create something with us or simply follow the journey — earn rewards along the way.

JOIN SÈV REWARDS

SHOP THE FIRST DROP